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Associations that provide viable alternatives to gold, silver, and bronze sponsorships through meaningful engagement, thought leadership, programs that can scale and grow will find that they are nurturing long-term relationships with sponsors.
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We asked technology consultants and association professionals about lessons learned from AMS selections and implementations and what they want others to know.
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In this guide, we talk to association professionals regarding challenges to innovation, best practices, successes, building a culture of innovation, and more. Check it out!
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The reasons members stay may not be the reasons they joined in the first place. It’s on the association to continually reintroduce facets of its offerings and the possibilities for engagement based on the present status and perspective of members.
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We’ve scoured resources to bring you the best of how associations are approaching the challenges of member engagement and member retention, what association professionals are thinking about and piloting, and what key research is revealing.
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Every day associations do great, important, and much needed work. Some efforts capture the attention of members; others impact society as a whole. In this white paper we learn of associations that are pushing boundaries and redefining engagement.
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Boosting member recruitment and renewals takes focus and hard work but by assessing, listening, and performing research with your members, you can discover ways to appeal to them when it matters most, make members feel connected, and build loyalty.
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In this guide we peel back the layers to get a better understanding of who today's members are, and take an in-depth look at what associations need to do to attract them.
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Be afraid! Be very afraid! Scary AMS implementation stories abound, and these are not for the faint of heart. These projects desperately need executive leadership and vision, or timelines or budgets can go quickly off the rails.
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Listening tours can provide a tremendous amount of value to associations and their members. Getting out into their workplaces and communities provides fresh perspectives for all involved and can lead to ideas, innovation, and greater member engagement.
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Systems that give associations the ability to collect ideas and feedback and to put together disparate concepts will be incredibly valuable as we move into the future.
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In this analysis we take a closer look at a few key points of data to extract additional insights into critical areas such as where work gets done by association professionals and the current status of association initiatives.
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See the results from our 2024 State of Membership Survey. Association professionals at all levels of organizations and from a cross-section of disciplines and program areas contributed to the findings.
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Society is moving through a truly massive leap forward in our ability to understand and communicate data and information. Associations need to find ways to ascertain and be responsive to evolving member expectations.
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The challenge of improving member recruitment and increasing member renewals is a perpetual one for associations, regardless of geography or the profession or industry. Look here for a few ways to bolster efforts in these areas.
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From the creation of the first mobile phone, it took 16 years before one hundred million people were using them. Chat GPT reached the one hundred million users in just two months. Explore the endless possibilities as we harness the power of AI.
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Membership growth is both a universal objective and a common challenge for associations. The basis is existential, and the approaches and solutions range from the practical to the theoretical. Listen and learn what challenges your members face daily.
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